Web Designer for a innovative dropshipping startup Job at Palermo Advisors, West Palm Beach, FL

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  • Palermo Advisors
  • West Palm Beach, FL

Job Description

The Company:
They are a leading dropshipping platform dedicated to revolutionizing the way entrepreneurs and e-commerce businesses connect with suppliers. Their mission is to simplify and enhance the dropshipping experience, empowering their users to scale their businesses with ease. They thrive on innovation, collaboration, and a commitment to exceptional customer experiences.

The role:
The Web Designer will be a key player on the marketing team, responsible for designing and optimizing the web assets to drive engagement and conversions. This role requires a versatile designer with skills spanning UI/UX, web development basics, and a strong understanding of web best practices for a high-impact startup environment.

Location:
This is an in office role. The office is located at: 1401 Forum Way Suite 500 West Palm Beach FL 33401
We’re a pet-friendly company that welcomes furry friends to brighten their workspace and make your day more enjoyable!

Key Responsibilities:
  • Design & Development: Create visually engaging and functional designs for website pages, landing pages, emails, and digital assets. Implement designs in web platforms (e.g., WordPress or HTML/CSS).
  • User Experience: Develop user-centered designs that enhance the online experience and improve usability across web assets.
  • Optimization & Testing: Collaborate with the CRO team to perform A/B testing, collect user feedback, and refine designs for better conversion rates.
  • Collaboration: Work closely with performance marketing, SEO, content, and CRM teams to ensure consistency in branding and optimal performance of web assets.
  • Branding & Visual Identity: Maintain and evolve the visual language of the website to align with brand guidelines and marketing objectives.
  • Analytics & Reporting: Monitor web performance and user behavior, making data-driven adjustments to improve metrics such as bounce rate, time on site, and conversions.


Qualifications:

  • 2+ years of experience in web design, ideally within a startup or digital marketing environment.
  • Proficiency in design tools (e.g., Figma, Adobe XD, Photoshop, Illustrator).
  • Experience with website management platforms (e.g. WordPress).
  • Familiarity with SEO principles and understanding of how web design impacts performance.
  • Ability to manage multiple projects in a fast-paced environment.
  • Strong collaboration and communication skills.
 

Nice-to-Haves:

  • Experience with A/B testing tools (e.g., Google Optimize, Optimizely).
  • Knowledge of CRM and marketing automation platforms.
  • Basic understanding of analytics tools (e.g., Google Analytics).
  • Basic knowledge of front-end development (HTML, CSS, JavaScript is a plus).

Job Tags

Full time,

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